BEAUTIFUL. PURPOSEFUL. SAFE. FOR EVERYONE. AMERICAN STANDARD UNVEILS EXCITING INNOVATIONS AT KITCHEN & BATH CHINA 2018

May 31, 2018

All roads lead to Kitchen & Bath China (KBC) 2018.

As the world descends on Shanghai, China for this most awaited trade exhibit of the year- visitors and exhibitors alike will rediscover how American Standard continues to raise standards, as it launches an exciting lineup of bathroom solutions showcasing new innovative technologies and award-winning designs that are beautiful, purposeful and safe for everyone.

Now in its 23rd year, KBC is billed as Asia’s leading and most powerful and influential trade fair for the Kitchen & Bath industry that is held on June 5-8, 2018 at the Shanghai New International Expo Centre (SNIEC), China. Occupying 200,000 square meters of space, KBC 2018 is set to attract over 5,600 exhibitors and 107,000 professional visitors – comprising of retail trade, end-users, decision-makers, importing and exporting companies, designers, engineers, and architects- from China, Europe, the Americas and other Asian countries to experience first-hand and up-close, the latest trends in sanitary equipment, built-in kitchens, kitchen furniture, valves and fittings.


GENIE HANDSHOWER. MAXIMUM PLEASURE. WHATEVER THE PRESSURE.
A recent winner at the 2018 Red Dot Design Award, the modern, stylish GENIE’s impressive 120 micro spray holes deliver robust water pressure performance – that is both comforting and gentle on the user’s skin- even under low pressure. And yet, this increase in water pressure does not increase water volume.

GENIE also promises a more visibly clean shower experience. Sporting a unique, translucent shower face with an easily-removable back cover, its revolutionary product design clearly prompts users when it is time to clean their GENIE, so they may be sure of getting clean water for their shower session even after long-time use.


TEMPTACION. PERFECT SHOWER TEMPERATURE CONTROL, FROM START TO FINISH.
No more cold or hot water shocks in the shower. Featuring German-precision cartridge, TEMPTACION is a collection of auto temperature mixers that automatically adjusts to your preferred temperature to give you a safe and comfortable shower experience, every time. It also comes with a purposeful feature to hold your toiletries and a host of functions that ensure user safety and sustainability.


EASYSET EXPOSED SHOWER SYSTEM. PUSH AND TURN TO DIAL UP NEW LEVELS OF EXTREME ENJOYMENT
With just the push of a button, showering starts off beautifully, and safely with EasySET. Featuring an intuitive and pioneering Japanese push-button technology that offers an on/off daily showering convenience, a dial design that controls water volume easily, and an auto temperature mixer that automatically adjusts to your preferred temperature, the minimalistic EasySET is a breeze to use in the shower as it incorporates users’ comfort, intuitive functionality and aesthetics for the modern bathroom. It also boasts a shelf design to hold toiletries and a swivel spout for a seamless bathroom aesthetic.


AEROZEN G2: OUR CONVICTION TO DELIVER BEAUTIFUL, PURPOSEFUL & SAFE PRODUCT FOR EVERYONE.
Making the best even better: presenting the upgraded Aerozen G2, the best-selling shower toilet in Asia, now with even more great features, effectively taking comfort and convenience to a new level. Retaining its signature low tank body silhouette with an improved seamless finish, the Aerozen G2 boasts the award-winning Aqua Ceramic that guarantees less dirt and water stains, ComfortClean antibacterial protection, auto deodorizer and a one-touch cleansing mode to make personal cleansing easy for both elderly and children.


CITY COLLECTION: TRANSFORMING BATHROOMS INTO LIVING SPACES.
Big on efficient space creation, multi-functionality and easy cleaning, the City Collection features toilets with purposeful storage space embedded in the concealed tank wall, a swivel basin faucet with a retractable spout for multipurpose washing, while its vanity boasts generous space capabilities with a specially designed countertop basin that minimizes cleaning required and a patented anti-clog pop-up drainage that allows easy removal of trapped debris.

Another key innovation for this collection is its CrystaSleek toilet seat and cover, which uses a dual injection molding process to create a sleek, timeless and durable design, that will appeal to city dwellers.


KASTELLO COLLECTION FEATURING SIPHONMAX AND ARMORLID SEAT: THE CONTEMPORARY CLASSIC COLLECTION. LOOKS LIKE NO OTHER, PERFORMS LIKE NO OTHER.
The Kastello collection will impress any discerning designer and home-owner with its Roman-influenced elegance, defined edges, crafted details and flare out shapes. Users can enjoy pure power with Kastello’s technologies, that will surely provide them with utmost convenience and peace of mind.

  • SiphonMax – The flush technology that performs like no other. A dynamic vacuum mechanism with side water jets for a powerful swirl, and a lower jet to remove heavy and light waste completely.
  • ArmorLid – This uniquely designed, highly durable seat and cover, made from engineered materials, ensures excellent resistance to scratch, impact and discoloration.
  • Aqua Ceramic – The award-winning super hydrophilic technology prevents dirt and dark ring stains from sticking to ceramic surfaces, making it easy to clean.
  • ComfortClean- Glazing technology that effectively kills E. coli bacteria, duly proven in tests conducted by the IMSL.


VANITY COLLECTION: MAKE MORE SPACE FOR THE THINGS YOU LOVE.
Achieve beautiful, clutter-free bathrooms with the new Vanity collection. It is available in different design styles like Modern Edge and Classic Chic and various sizes and configurations to cater to different needs and bathroom themes. The collection also includes mirror cabinets with useful features like power points for your hair dryer and shavers, LED and de-fogger to enhance user experience. Our new integrated basins are designed with different zones like dry, semi-wet and wet to stretch usability beyond a regular basin. These smart storage functionalities and features are technologies adapted from our Japanese vanities and kitchen businesses we ourselves pioneered-to showcase what the Japanese are best known for: a clutter-free way-of-life.


Come visit American Standard and experience these innovations and more, at Booth E1 E03 at the KITCHEN & BATH CHINA 2018 on June 5-8, 2018, in Shanghai, China.

To learn more, visit americanstandard-apac.com.



-Ends-



ABOUT AMERICAN STANDARD
As one of the most iconic brands in sanitary ware, American Standard has earned the trust of its customers by constantly delivering style, quality and reliability to their bathrooms. Today, backed by more than 140 years of pioneering legacy, American Standard continues to raise the bar in delivering dependable bathroom solutions that combine thoughtful designs and innovative technologies to create inviting bathroom sanctuaries offering ultimate comfort and performance to its customers.

ABOUT LIXIL
LIXIL makes pioneering water and housing products that solve every day, real-life challenges, making better homes a reality for everyone, everywhere. Drawing on our Japanese heritage, we create world-leading technology and innovate to make high quality products that transform homes. But the LIXIL difference is how we do this; through meaningful design, an entrepreneurial spirit, a dedication to improving accessibility for all, and responsible business growth. Our approach comes to life through industry leading brands, including LIXIL, GROHE, American Standard, INAX, and TOSTEM. Over 70,000 colleagues operating in 150 countries are proud to make products that touch the lives of more than a billion people every day.

LIXIL Group Corporation (TSE Code: 5938) is the listed holding company for LIXIL’s portfolio of businesses.


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